Luxury scent diffusers and oils. Subscriptions, build-a-box bundles, and a catalogue where a single fragrance touches dozens of places at once.
nebuluxury.com →E-commerce & Shopify
Shopify development, from someone who runs his own stores.
This is not advice borrowed from a case study. I operate e-commerce brands of my own, so the work I would do on your store is the same work I do on my own revenue every week.
Where I have done it
Brands I have worked on.
Jewellery and home fragrance, which between them cover most of what makes e-commerce hard: enormous catalogues, variants on variants, subscriptions, bundles and customers who care about detail.
Jewellery, at catalogue scale
High volume fashion jewellery. Thousands of SKUs, deep variant structures, and the merchandising discipline that scale demands.
Body jewellery, built on precise specifications. Gauge, length, material and gem options multiply fast, and the store has to stay navigable.
freshtrends.com →Premium body jewellery, where photography, product detail and trust carry the sale as much as price does.
kiwidiamond.com →
Subscriptions and bundles
What we can build
Close to anything, if it is worth building.
Shopify will do far more than most agencies attempt. The limit is usually appetite rather than the platform.
Custom theme work
Hand-written Liquid rather than another page-builder app stacked on top. Faster stores, fewer monthly fees, and behaviour that does exactly what you asked for.
Subscriptions
Recurring plans, prepaid terms, swaps and skips, and the customer portal that decides whether people stay subscribed or churn in month two.
Bundles and build-a-box
Pick-any-three, mix-and-match, gift sets. Genuinely fiddly to get right because inventory has to stay honest behind the scenes.
Catalogues in the thousands
Variant structures, metafields, filtering and search that survive a catalogue most themes were never designed to carry.
Email, SMS and retention
Flows that recover carts and win back lapsed buyers. On a real store this is usually the cheapest revenue available.
Conversion work
Product page, cart and mobile checkout, where most of the money actually leaks. Often worth more than buying additional traffic.
What a Shopify expert is actually for
Most Shopify stores do not need a developer. The ones that do, need one for a short list of specific reasons, and it is worth knowing which of them applies to you before hiring anybody.
Shopify theme development
When the theme is fighting you. A purchased theme covers the ordinary store and then hits a wall: a product page that cannot show what you sell, a cart that cannot price the way you price, a collection that cannot be merchandised. A Shopify theme developer works in Liquid on your live theme, in version control, rather than bolting on a fourth app to work around it.
Bundles and subscriptions setup
Where most stores lose weeks. Subscriptions setup touches the theme, the cart, the customer portal, the discount logic and shipping at the same time, and any one of them quietly breaks the others. We run subscriptions and bundles on our own store, so this is a thing we maintain weekly rather than something we read about.
Catalogues in the thousands
At a few hundred SKUs anything works. At several thousand, with variants, metafields and bundle components, the ordinary approaches stop scaling and the admin becomes the bottleneck. That is scripting and API work, not theme work.
Custom pricing and cart logic
Volume tiers, free-gift thresholds, B2B pricing, anything where the price is computed rather than looked up. On modern Shopify that is a Shopify Function, not an app, and getting it wrong is how a store ends up stacking two discounts it never meant to offer.
An e-commerce web design that converts
The build and the marketing in the same pair of hands. Most agencies do one and hand you off for the other, which is why the store looks good and the conversion rate does not move. We do both, because we are judged on the revenue either way.
Or nothing at all
If your store is fine and the real problem is traffic or email, we will tell you that and point you at the marketing instead. A development retainer is the most expensive way to fix a problem that is not a development problem.
A Shopify developer in Palm Beach Gardens, or wherever the store is
We are a Shopify development agency in Florida, based in Lake Park: a Shopify developer in Palm Beach Gardens is ten minutes away, West Palm Beach is twenty, and about a third of our e-commerce work is remote and runs entirely over video. If you have been looking for a Shopify expert near you and keep finding resellers, that is the whole reason this page exists. Ecommerce web design across Palm Beach County and, honestly, wherever the store happens to be.
How it is different
A live store is not a website. It moves slower on purpose.
This is the part I want to be straight about before we start, because it sets expectations properly.
01
Thousands of things can break
A marketing site has a handful of pages. A store has a catalogue, variants, inventory, discounts, shipping rules, subscriptions and apps that all touch each other. A change that looks small in one place can surface somewhere unrelated.
02
It is trading while we work
You cannot take a store offline for a fortnight. Work happens on a theme copy, gets reviewed on a preview link, and goes live deliberately rather than all at once on a Friday.
03
Apps are a liability as well as a feature
Every app is a monthly fee, a speed cost and something that can break on someone else's release schedule. I would rather build a thing properly once than rent it forever.
04
So we go slower, and it holds
Fewer surprises, and changes you can actually trust. If you want it done this week regardless, I am probably the wrong person.
Let me look at your store.
Give me access for half an hour and I will tell you where the money is leaking, whether or not you hire me.